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ActiveBook, Strategic Management (8th Edition)

ActiveBook, Strategic Management (8th Edition)Author: Fred R. David
Publisher: Prentice Hall
Category: Book

List Price: $106.00
Buy New: $9.25
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Seller: JaxionBooks

Languages: English (Unknown), English (Original Language), English (Published)
Media: Paperback
Edition: 8
Pages: 234
Number Of Items: 1
Shipping Weight (lbs): 0
Dimensions (in): 10.3 x 8 x 0.5

ISBN: 0130663425
EAN: 9780130663429

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Product Description
For undergraduate courses in Strategic Management and Business Policy. Designed in functional four-color, it offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter-globalization, the natural environment, and e-commerce. Numerous Experiential Exercises.


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